REGENERATIVE RETAIL: TRANSCENDING TRANSACTIONS

Posted by Jeff Scult on

One Golden Thread (OGT), the beloved global eco-fashion brand known for its ethically-stylish comfort clothes, proudly announces the grand opening of its Flagship Experiential Retail Concept on iconic Abbot Kinney in Venice Beach.

One Golden Thread, the globally cherished eco-fashion e-commerce brand dedicated to fostering a “lovestyle” with regenerative principles for mindful minimalists, is thrilled to announce the upcoming launch of its flagship experiential retail space and The Oasis, its accompanying outdoor zen lounge at 1216 Abbot Kinney Boulevard in Venice Beach, California, set to open mid-May 2024. This groundbreaking retail concept represents a departure from conventional retail by creating immersive experiences and facilitating genuine connections, paying homage to the brand's original ethos established in 2016.

The innovative retail concept puts OGT's distinctive clothing experience at the forefront, offering patrons the opportunity to experience regenerative craft luxury in person. The flagship space showcases the brand, accented by a bespoke and curated selection of craft elements, blending Eastern and Western influences. Patrons can enjoy meaningful conversations and drop into the present moment while shopping in a sanctuary designed to foster relaxation and connection.

OGT's refreshed retail experience also includes a "check-out" speakeasy room where patrons are offered restorative tea and the opportunity to receive a golden thread blessing, embodying the brand’s commitment to human connection to revitalize their worlds.

The modular setup extends to The Oasis outdoor zen lounge, inviting patrons to deepen respite. The Oasis's event programming shall include talks, gatherings, acoustic musical performances during golden hour, as well as well-being events aimed at fostering expansion, warmth, and joy. Ticketed guests will indulge in unlimited premium Chinese tea blends and seasonal elixir specials, enhancing the welcoming experience.

Created through a collaboration between OGT visionary Jeff Scult and experiential creator of spaces and places Juan Pablo Heredia, known for his work with TRAUM || Craft • Tea • Ritual in Mexico City, this unique retail partnership showcases One Golden Thread's elemental clothing collection alongside Juan Pablo’s exquisite elemental jewelry line, EKAM Atelier. Together, these offerings are crafted to unveil one’s golden spirit.

Founder, CEO, & Designer of One Golden Thread, Jeff Scult, remarks, “Our new flagship space expands our global vision to cultivate a “lovestyle” for the conscious collective, fostering meaningful connections that elevate with equanimity human nature. Co-creating the space with Juan Pablo is both a pleasure and an honor, allowing us to manifest our vision into tangible gold, truly offering an elevated experience of regenerosity."

Juan Pablo adds, "We're embarking on a journey to unfold an experiential retail space that seamlessly weaves OGT values of self-expression, connection, and regenerosity. This space won't just showcase craft—it'll be a living tapestry for the community to immerse themselves in these values. Joining forces with Jeff and the OGT family feels like a soulful reunion, as we walk the path of service to weave community together."

For more information, interviews, & invites to early-access media events, please contact: Abby DeRoche: abby@presshook.com

For insider early access for brand patrons, get on the insider invite list.

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